Decompression Pros

Too many clinics overlook the fact that undisciplined and poorly trained front desk personnel are the cause of big revenue losses due to inappropriate telephone practices. In an earlier post, we discussed the first 5 of 10 commandments for front desk personnel telephone behavior that will save you big bucks here. In this post, we review the phone scripting commandments 6-10. 6) Thou shalt use thy call logs at all times. Call logs that are simple and easily completed will keep staff focused on the script and on the collection of critical information so that call performance is efficient and...

When was the last time you assessed the telephone performance of your front desk staff? Do you know how they are handling incoming calls? Do you know that they are more than likely costing you a lot of money? Time and time again, we notice that front desk personnel make common mistakes that lead to lost opportunities for clinic revenue. In most cases, the practitioner is completely unaware because they haven’t taken time to assess performance. In this post we list 5 ways your front desk staff is costing you money. 1. They are too Chatty. It’s great to be...

Do you realize how much money is made—and lost—through front desk personnel behavior? The emphasis in the previous statement is on lost, because most front desk staffers make mistakes critical to your clinic’s business every single day. I this post, we discuss the first five of the “10 Commandments” for front desk personnel (watch for the next five soon). Adhering to these commandments will increase your patient caseload and help you build your decompression business. 1) Thou shalt have no other priorities before thee other than to schedule and ensure people keep their appointments. This is your goal. All focus...

Not getting much of a response in your efforts to develop referrals from medical doctors? In our experience, there is a right way and a wrong way to approach medical doctors for referrals to a spinal decompression practice. Too frequently, we see efforts that don’t include the top essential elements of good marketing materials. Marketing pieces that are just thrown together simply aren’t effective. In this post, we review the essentials of good marketing materials that have proven to generate positive results. 1) Presentation. In many cases, the marketing package that you send to a medical doctor’s offices represent his...

Can your spinal decompression clinic profit from more referrals? Do you have a strategy for generating more referrals? Gaining additional patients through referrals is not always easy, but we’ve found a source and a method that has proven to provide a steady stream of patient referrals. Everything you need for a professional referral system is neatly packaged in our Medical Doctor Referral Packet. Before you consider medical doctors to be an unlikely referral source to a spinal decompression practice, understand that we have put a great deal of research into developing a system that really works. Physicians themselves helped us...