Decompression Pros — Practice Management

Decompression Marketing Tips from the Pros

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Marketing their chiropractic practice and spinal decompression clinic is one of the hardest things for most doctors. After all, they went to school to learn how to be doctors , not marketers.  Be honest with yourself, when you imagined becoming a chiropractor did you ever stop and think about how much marketing that would require? Probably not. However, you can become an expert marketer of your business. Once you understand a few simple concepts you’ll find that it’s easier than you thought. Tip #1 Marketing is all about message. You need to know what exactly it is that you are...

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Run a Successful Spinal Decompression Practice: The Front Desk Matters!

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Think back to the last time YOU were at a doctor’s office. Not your own, but someone else’s. Or maybe think about the last time you went to the dentist’s.  What was the very first thing you saw when you walked in the room? This will likely take some remembering since most of us don’t spend a lot of time actively thinking about that kind of question, but do some digging and you’ll likely come up with a memory of a front desk. Now think about that front desk. What was memorable about it? Was it the receptionist’s friendly smile?...

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Do YOU Need a Marketing Makeover? (Marketing tips for Chiropractors)

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David Packard famously said, “Marketing is too important to be left to the marketing department.”  We couldn’t agree more! Marketing your chiropractic or spinal decompression clinic is one of the most important things you do  and you need to be involved and thoughtful as you do it. If you aren’t, you won’t be finding all the people who need your treatments and as a business your chiropractic or spinal decompression clinic won’t be successful. Many times doctors  go with the first package of marketing supplies that come their way, but these aren’t always the best fit. Just like wearing a...

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The Top 7 Ways to Enroll More Chiropractic Patients

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The most important resource in your chiropractic or physical therapy clinic is not your table (although that is pretty important) and it isn’t even your  knowledge and skill (although those are pretty important, too). No, the single most important thing in your practice is actually a lot of things: your patients.   Without them you wouldn’t even have a clinic to run and it’s through helping them that your career  becomes meaningful. So it follows that the best way to improve your practice is to actually enroll MORE  patients. This is sometimes easier said than done. But don’t worry; we’ve got...

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