Decompression Pros — #practicemanagement

Top Elements of Marketing Materials for Medical Doctor Referrals

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Not getting much of a response in your efforts to develop referrals from medical doctors? In our experience, there is a right way and a wrong way to approach medical doctors for referrals to a spinal decompression practice. Too frequently, we see efforts that don’t include the top essential elements of good marketing materials. Marketing pieces that are just thrown together simply aren’t effective. In this post, we review the essentials of good marketing materials that have proven to generate positive results. 1) Presentation. In many cases, the marketing package that you send to a medical doctor’s offices represent his...

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7 Must Have Marketing Pieces for Medical Doctor Referrals

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Can your spinal decompression clinic profit from more referrals? Do you have a strategy for generating more referrals? Gaining additional patients through referrals is not always easy, but we’ve found a source and a method that has proven to provide a steady stream of patient referrals. Everything you need for a professional referral system is neatly packaged in our Medical Doctor Referral Packet. Before you consider medical doctors to be an unlikely referral source to a spinal decompression practice, understand that we have put a great deal of research into developing a system that really works. Physicians themselves helped us...

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Developing Medical Doctor Referrals

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Do you have a sense that medical doctors are reluctant to refer patients to chiropractors? Referrals are a great source of new business, but many chiropractors don’t receive a lot of referrals from local physicians. One of the reasons is that chiropractors, for whatever reason, aren’t trying very hard to develop referrals from the medical community. In this post, we offer some suggestions that we have seen produce productive results and help build a spinal decompression practice. Learn More About Medical Doctors’ Practices Medical practices were established long before anyone ever heard of chiropractic care. Medical doctors have long-standing traditions...

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The Inside Scoop: Why Physicians Don’t Refer Patients to You

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As a chiropractor, do you get a lot of referrals from physicians? If you’re like most, the answer is NO. Ever wonder why? The truth is that most physicians’ caseloads include patients for whom they know are not benefiting from pills, shots and physical therapy. They would LOVE to refer these difficult cases to someone that they trust and that they know will provide an option better than surgery. So why don’t they refer patients to chiropractors more often? To answer that question, we interviewed a number of doctors to understand their reasons. This post reviews the top 3 reasons—straight...

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Stop Overselling Your Decompression Program

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Have you considered that in your eagerness to fill your clinic with spinal decompression patients that you may actually be pushing potential customers away? One of the easiest ways to push prospective patients away is overselling. Overselling often communicates desperation and a desperate practitioner does little to instill confidence in prospects. This post reviews ways you can stop overselling, present your self in a more confident and trustworthy manner and add more patients to your client list. Schedule Consultation During Busy Practice Hours When consumers are shopping, nothing is less impressive that an empty store and an empty parking lot....

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