Decompression Pros
Essential Elements for More Leads More Conversions
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Acquiring new patients for your spinal decompression clinic can be tough in a competitive environment. How can you stand out from your competitors? In this post, we describe the essential elements to include in marketing collateral that will make you stand out from the competition and build your decompression practice. Give it Away FREE always has an appeal to consumers. Why not leverage the concept for engaging more potential patients? When you provide value through a free give away, you are taking the first step in establishing a relationship that you can build upon for the future. Value is the...
The Power of the Free Report
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Would you like to convert more prospects into ongoing patients? Are you becoming frustrated with the resistance from skeptical prospects? One of the more effective tools for converting more patient prospects available to you is the FREE REPORT. The Free Report is a simple, concise compilation of information about spinal decompression designed specifically for patients. It is a compelling, yet easy to understand report that can be an invaluable asset in your practice. In this post, we’ll describe the Free Report, how it benefits you and your practice and how to make it work for you. What’s in the Free...
Make the Initial Phone Call Count
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How many times do you receive an initial phone call from a prospective patient, and then never hear from them again? We’re betting it happens a lot. In our experience, far more initial phone calls can lead to patient conversions if your receptionist always incorporates key elements during the call. In this post, we provide elements to include in those first-time-caller phone inquiries that will help you increase your conversion rates. The first step in making the initial call more productive is to understand that just because someone is calling your clinic, doesn’t mean he or she has made a...
The Essential Structure of a Front Desk Initial Phone Call
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You’re probably not aware that your front desk staff is losing money—more money than you think. We have calculated that most front desk staff cost the average clinic $3,000 to $7,000 per month! Wouldn’t you like to put that monthly loss in your pocket? Lost revenue caused by front desk staff is due to poor or improper training, no established phone scripts, and/or the lack of regular performance reviews. All of these oversights are very common. The good news is that these performance issues can easily be corrected. Over the years we have put together our checklist of the 13...
5 More Ways Your Front Desk is Costing You Money
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It’s hard enough to build a decompression practice without losing money at the front desk and giving it away to a competitor. In an earlier post, we reviewed 5 ways your front desk is costing you money. Well, unfortunately, the list doesn’t stop there. Here are 5 more ways your front desk is costing you money that you should be aware of and may want to correct. 1. No One Answers After Hours. Have you thought about how many people might be calling for information or for an appointment after hours? The numbers might surprise you. Consider the average person’s...